
Heineken Experience + Johan Cruijff ArenA
Beer and football — the ultimate combo
Think of the perfect combination: fresh Heineken beer and football. With this combi-ticket you can explore the Home of Heineken and the Johan Cruijff ArenA, in an order that fits your schedule best. Explore both Amsterdam landmarks at your own pace. The Heineken Experience tour takes place in the first-built Heineken brewery – right in the heart of Amsterdam. In the Johan Cruijff ArenA, you can find out what it feels like to be a real football player. Go behind the scenes and explore the highlights of the stadium, including the locker rooms, players’ tunnel, pitch, and the Gallery of Fame.
What's Included
- Skip-the-line Heineken Experience entry
- Self-guided tour of 6 floors
- 2 complimentary beers
- Johan Cruijff ArenA classic stadium tour
- Flexible visit order
Not Included
- Food
- Rooftop access
- Transportation between Heineken Experience and Johan Cruijff ArenA



Best For
Football and beer fans who want two legendary Dutch experiences
Non-refundable. Please ensure you select the correct date and time.
What our guests say
“Great tour at the Johan Cruyff Arena. Combined with the Heineken Experience it makes for an incredible day. Perfect for football fans.”
Marcos Moreno Valle
Mexico City, Mexico
“Booked the Heineken + ArenA combo for my boyfriend's birthday and it was perfect. The brewery tour was super interesting and the stadium tour was incredible. Great value for money.”
Emma
Amsterdam, Netherlands
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Frequently Asked Questions
See All FAQs →The standard Heineken Tour (€24.95) is a 1.5-hour self-guided experience with 2 beers. The Tour + Rooftop (€29.95) adds terrace access with panoramic views and an extra drink. The Flagship Cruise (€39.50) combines the tour with a 1-hour canal cruise. The VIP Tour (€65) includes a personal guide, behind-the-scenes access, and 5 beers with food pairing. Combo tickets pair the brewery with attractions like AMAZE, Moco Museum, or the Johan Cruijff ArenA.
Unfortunately, general entry tickets do not grant access to the rooftop. To enjoy the stunning views you’ll need a Heineken Experience Entry Tickets with Rooftop Access. The rooftop terrace is accessible after completing the self-guided tour (approximately 90 minutes) via a special elevator inside a historic silo.
No, if you have Heineken Experience Entry Tickets with Rooftop Access, there’s no need for a separate timeslot. You can visit the rooftop about 90 minutes after your tour starts.
No, with the Heineken Experience Entry Tickets with Rooftop Access, you must start the tour first, then head to the rooftop afterward. The order cannot be reversed.
The VIP Tour is a guided, small-group experience (max 12 people) lasting 2.5 hours. Your personal guide takes you behind the scenes to areas not accessible on the regular tour. The highlight is a visit to one of the hidden bars — Freddy’s or Henry’s — styled after members of the Heineken family, where you enjoy 5 premium beers expertly paired with Dutch snacks.


